Are you thinking of adding a session on bootstrapping and customer funding to your entrepreneurial finance or business plan course? If so, here are the resources you’ll need to do just that.

Download Chapter 1 of The Customer-Funded Business


Case Study: Budgetplaces.com

For the Budgetplaces.com (A), (B), and (C) cases and Teaching Note, click here.

For an overview of a suggested teaching session and discussion questions, click here.

For a great article on Bootstrapping, click here.


Case Study: Nobel (A) and (B)

For the Nobel (A) and (B) cases and Teaching Note, click here.

For an overview of a suggested teaching session and discussion questions, click here.




Listen to a podcast with John discussing "The Customer-Funded Business" on the podcast series, Commanding Business, Episode 54, from praxent.com

Listen to a podcast interview with John on "From Founder To CEO"

From SiliconRepublic.com, read “The Interview: John Mullins, entrepreneurship professor and author”


From Innovation Excellence, read an interview with John about The Customer-Funded Business

Listen to John Mullins featured on the podcast, “Likeable Radio with Dave Kerpen”

Watch John on the MSNBC program “Your Business”, discussing getting from "Plan A to Plan B"





Read articles written by John Mullins and about The Customer-Funded Business:

Education Post, featured articles “The Customer-funded business: lessons from Indian entrepreneurs” and “Lucky ‘seven domains’ can save a start-up from disaster”

Strictly Financial blog, "The Customer-Funded Business" by Michael Wassermann discusses John's recent talk about the book

The Chicago Tribune, "Customer-funded models help get businesses off the ground" featuring John Mullins

The Financial Times, “The bitter truth about entrepreneurial success” discussing John Mullins

The European Financial Review, “Second Thoughts on Angel Investing" by John Mullins

Entrepreneur, “Is Crowdfunding a Disaster Waiting to Happen?” by John Mullins

Innovation & Technology Today, “Mullins: Go with the Customer-Funded Business” interview with John Mullins

Knowledge@Wharton, “What Happens When Startups Raise Too Much Capital” featuring John Mullins

Startup Beat – Hong Kong Economic Journal, “Why Leveraging Sales to Finance Growth Is Better Than Wooing a VC” translated article by John Mullins

Entrepreneur, “Why Leveraging Sales to Finance Growth Is Better Than Wooing a VC” by John Mullins

Inc. Magazine, "5 Ways to Have Your Customers Fund Your Business", interview with John Mullins

VC-List.com, “Customer Traction: How Much is ‘Enough?’” by John Mullins

The European Financial Review, “Finance Your Startups Like Micheal Dell and Bill Gates” by John Mullins

Forbes, “Launching a Business: Call on Your Customers First, Angel Investors Second” by John Mullins

Startup Beat - Hong Kong Economic Journal, "VC Funding Can Be Bad For Your Start-Up" translated article, written by John Mullins

Entrepreneur Middle East, "It's Time to Reevaluate the Facts: Second Thoughts on Venture Capital" by John Mullins

WIRED’s Innovation Insights, "Finance Your Business Like Bill Gates and Michael Dell" by John Mullins

Business Works, "Start, finance and grow your business like Bill Gates" by John Mullins

The National, "International banks pull back from SMEs in the Emirates" with quotes from John Mullins

ProductNation Network, "Lessons for Customer-Funded Entrepreneurs #BootUpINDIA" by John Mullins

Entrepreneur, "Your Startup Can Thrive Without VC That it Will Probably Never Get Anyway” by John Mullins

DNB Bank, "Got a Good Idea? Let Your Customers Fund Your Start-up!" by John Mullins, This article originally appeared on Huffington Post blog, March 10, 2013

Negocios, "A financiar con la ayuda de los clientes"
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News is my Business, "Guayacán hosts book signing event with John Mullins"

The Telegraph, "Soapbox: Raising money from venture capitalists too early on in the life of your company is a very bad idea, says Professor John Mullins"

One Million by One Million Blog, "Is Crowdfunding a Train Wreck Waiting to Happen?" guest written by John Mullins

National Entrepreneurship Network, "The Customer-Funded Revolution: An Interview With John Mullins"



John prefers to spend his time helping to develop exciting young companies, so he doesn’t blog. But here are some links to thoughtful people he respects who do:

 

Steve Blank

steveblank.com

 

Andrew Chen

andrewchen.co

 

Jeff Clavier of SoftTech VC

softtechvc.com/blog

 

Brad Feld of Foundry Group

feld.com/wp

 

Seth Godin

sethgodin.typepad.com

 

Sramana Mitra

sramanamitra.com


Mark Suster
bothsidesofthetable.com